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There have been some interesting trends in hip-hop this year. AI technology has been a controversial tool in many music fans’ eyes. It was turning a lot of heads a few months ago when a “Drake” and “The Weeknd” song was going viral online. So much so, that it even was up for GRAMMY consideration. This new movement might be a little more favorable, though, and DRAM is taking part in it.
Born in Germany and raised in Virginia, the 35-year-old diversely talented artist has just teamed up with a rising music platform. EVEN is a website and company based in California that looks to bring fans and musicians closer than ever before. It was founded last year and it is still in its beta stage. Big K.R.I.T. allowed exclusive access to a short project on the site about a week ago.
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DRAM is now the newest artist to work with the platform for a Christmas-themed EP, BLACK SANTA. You can purchase early access to the tape here. DRAM hopped on IG to let his followers and fans know where to find it. According to him, it will hit regular DSPs at some point. All of the tracks on the EP were written and produced by the rapper. There are some other perks available for those who purchase the project. Random customers could receive a surprise gift, early access to exclusive content, and messages from DRAM’s community chat.
What are your initial thoughts on DRAM being the next rapper to partner with EVEN for a new project? Are you going to purchase the $5.00 early access for the BLACK SANTA EP? Do you think EVEN is going to be the future for artists to give their fans early access and exclusive content, why or why not? Are holiday-themed projects something you enjoy? We would like to hear what you have to say about all of this. With that in mind, be sure to leave all of your hottest takes in the comments section below. Additionally, always keep it locked in with HNHH for all of the latest breaking news around DRAM. Finally, stay with us for everything else going on around the music world.
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The post DRAM Teams Up With EVEN Platform To Drop Off A Four-Track EP “BLACK SANTA” appeared first on HotNewHipHop.
Written by: ATL Blaze
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